Our Defense collection is ideal for all skin types. Each product in the collection is formulated with our exclusive Anti Pollution Factor™ (APF). This unique composition of natural antioxidants, plant extracts and skin-repairing ingredients helps to prevent and counteract the influences of pollution and blue light. Our APF™ stops the damage caused by environmental pollution. It helps prevent dull, rough, discolored and prematurely aging skin and helps to repair already suffered skin damage due to environmental pollution for a smooth skin and a healthy appearance.
Frequently Asked Questions
What is APF?
APF stands for Anti-Pollution Factor™. This refers to a combination of antioxidants and restorative and brightening ingredients that help protect your skin from pollution (and help repair the visible effects of air pollution.
Which antioxidants fall under APF™?
All! But it’s not just about the antioxidants. It is a synergy of antioxidants with other ingredients. It’s a combination of restorative ingredients that strengthen your skin’s barrier (e.g. ceramides, argan and marula oils) and brightening ingredients that improve brown spots, hyperpigmentation (a relatively unknown consequence of pollution) and uneven skin tone.
Do my current Paula’s Choice products contain APF™?
Your current Paula’s Choice products also contain antioxidants that protect your skin and/or neutralize pollution. In addition, all our SPF products protect you against UV radiation. Other Paula’s Choice collections are formulated more for specific skin concerns rather than focusing on pollution. Defense products are the first to contain a special combination of ingredients to prevent and combat the effects of air pollution and blue light.
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